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The AMP version of Google Analytics has been released, and we have released a site where you can easily try the AMP version of Google Analytics for those who are involved in access analysis and want to try it. Introduction AMP (Accelerated Mobile Pages), a project launched by Google to make mobile sites explode, is…
It’s been a long time since Google Tag Manager was released, and the keyword “tag management” has become popular. SEM Technology has been investigating the number of Google Tag Manager implementations until December 2020, and the number of implementations is about 45% of listed companies. Such Google Tag Manager, but in fact, with the default installation…
Google Ads is constantly implementing and testing new features. Some of the implementations and tests of these new functions are only done by changing the platform side, but other than that, the tests of new functions that involve changes to the management screen are targeted only to some users. It may also be offered as a…
Adwords’ ITP correspondence has become concrete. About two months ago, Google Analytics announced a new tracking code called “gtag.js”, and I’ve been watching the movement. At first, the intention of “gtag.js” was not understood, but with the announcement that Adwords was compatible with ITP, the intention of “gtag.js” was integrated with Adwords/DoubleClick tracking code and integrated with…
Therefore, in this blog, I will introduce introductory content about meta-learning, which is one of the methods of learning from a small amount of data. Many of you may have heard the phrase, “Meta-learning is a method of learning how to learn.” I would appreciate it if you could have a good image. Contents Positioning…
Recently, we often hear the term “digital transformation (DX)”. Many companies have DX promotion as part of their medium- to long-term plans, so it is probably one of the words that everyone is familiar with. It is said that DX, not the introduction of local digital tools, is necessary to overcome the harsh competition in the…
In recent years, deep learning is a very hot technology among machine learning, and it is a field where technological progress is remarkable as new methods are proposed every year. Therefore, there must be many people who want to learn deep learning or want to build a deep learning model. However, it is also true that…
Table of contents What are data mining and machine learning? What data mining and machine learning have in common Differences between data mining and machine learning Examples of data mining usage Examples of using AI technology using machine learning Machine learning can also be used as a means of data mining. summary Data mining and…
Table of contents What is data mining? Does the tool have a free version? Methods and effects of data mining tools Advantages of introducing paid data mining tools Should you choose a free or paid data mining tool? Points to consider when choosing a data mining tool summary In the business environment, the value of data…
Nowadays, it can be said that “online and offline optimization” is the source of competitive strategy for retailers with e-commerce sites . Particularly in recent years, the importance of online rather than offline has been attracting more attention due to unprecedented restrictions such as refraining from going out. Therefore, in this article, we will provide an overview of the OMO strategy,…