Google Analytics

Are you using the web test feature of Google Analytics? I have conducted dozens of A/B tests using the web test function of Google Analytics.  Regarding such a web test function, …

When embedding videos on websites, embedded videos from Youtube are often used, but Brightcove is used for business use as much as that. If it is an embedded video on Youtube, you can …

In Google Analytics, both in the era of Universal Analytics and in the era of Google Analytics 4 , users are identified based on the “client ID” recorded in the browser’s …

Until now, when Google Analytics introduced the standard measurement tag, the only hit sent to Google Analytics was “pageviews.” Therefore, the number of hits per month is equal to the number …

This time, let’s consider the implementation of a case that often occurs in large-scale sites. Specifically, it is a case where only a part of the directory of the website is …

When it comes to web analysis tools, Google Analytics and Adobe Analytics are said to be the two strongest, and Google Analytics is used on many sites, especially due to …

Google Analytics cross-domain tracking is now very easy to set up using Google Tag Manager. However, depending on the structure of the site, there are cases where it is not …

Google Analytics allows you to add various customizations to your tracking code. Although the degree of freedom is high, there are few opportunities to know what other people and other sites …

It’s common to track multiple domains or multiple subdomains with a single Google Analytics property. In such cases, the normal page report only displays the page path part, and it is …

If you’re using gtag.js right now, many of you may be thinking that you can’t set the client id in a custom dimension. However, although there is no official documentation, it is …